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8 часов назад

Digital Marketing Performance Manager

100 000 - 130 000$
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Digital Marketing Performance Manager (Digital Marketing Analytics): Leading measurement, analysis, and optimization across paid media, email, web, and event campaigns with an accent on performance frameworks, attribution, and cross-channel reporting. Focus on analyzing funnel and pipeline metrics, building unified dashboards, supporting SEO and GEO initiatives, and driving test-and-learn optimization across matrixed marketing teams.

Location: Austin, TX, United States

Salary: $100,000–$130,000 annually

Company

hirify.global is a global provider of IT solutions and services serving organizations through technology consulting and delivery.

What you will do

  • Lead performance measurement frameworks across paid media, email, web, and event channels.
  • Analyze pipeline creation, conversion rates, ROI, funnel health, and campaign results to produce actionable recommendations.
  • Build campaign benchmarks and support dashboards, reporting infrastructure, attribution models, and a unified marketing performance environment.
  • Identify optimization opportunities, performance trends, risks, and growth areas to inform investment and resource allocation.
  • Support A/B tests, pilot programs, SEO and GEO initiatives, and organic search performance reporting.
  • Collaborate with marketing teams, analytics, agencies, and vendors on tracking, data integrity, campaign attribution, and tools such as Google Tag Manager and Google Analytics.

Requirements

  • Bachelor’s degree in Marketing, Business, Analytics, or a related field.
  • 5–10 years of experience in digital marketing performance, analytics, campaign optimization, or related roles.
  • Experience with integrated marketing channels, marketing automation, CRM systems, campaign reporting, and channel analytics.
  • Experience with tracking implementations, tagging governance, attribution reporting, and performance measurement frameworks.
  • Advanced proficiency in Microsoft Excel and PowerPoint; intermediate to advanced proficiency with Marketo, Power BI, Google Tag Manager, Google Analytics, Tableau, CRM, and automation platforms.
  • Ability to work independently as an individual contributor, manage multiple priorities, and collaborate across matrixed teams and external vendors.

Nice to have

  • B2B marketing experience.
  • Technology industry experience.
  • Experience with data integration initiatives, unified reporting environments, or scalable marketing performance playbooks.

Culture & Benefits

  • Continuous professional growth and leaderhirify.globalp opportunities.
  • Health, wellness, and financial benefits, including medical, vision, dental, 401(k), and flexible spending options.
  • Work in a highly matrixed environment with cross-functional marketing, analytics, and operations partners.
  • Access to world-class facilities and workplace technology.
  • Commitment to diversity as a minority- and woman-owned enterprise.

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