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Sr Consultant/Principal Affiliate Marketing Program Manager
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Sr Consultant/Principal Affiliate Marketing Program Manager (Affiliate Marketing/Performance Marketing): Driving affiliate channel strategy, partner management, and cross-functional customer acquisition initiatives with an accent on partner optimization, analytics, compliance, and executive communication. Focus on leading complex projects, improving tracking and attribution platforms, and optimizing channel performance and return on investment.
Location: Hybrid schedule with three days per week onsite in New York City, New York
Company
provides marketing and customer acquisition services, including support for performance marketing programs.
What you will do
- Develop and execute affiliate channel strategies supporting customer acquisition, revenue growth, and business objectives.
- Manage affiliate networks, publishers, agencies, and strategic partners through onboarding, activation, optimization, and performance reviews.
- Lead complex cross-functional initiatives across Marketing, Product, Analytics, Legal, Compliance, Risk, Operations, and Technology.
- Define project scope, timelines, resources, risks, milestones, and success metrics to ensure on-time delivery.
- Improve affiliate platforms, tracking, attribution, reporting, governance, and operational processes.
- Analyze channel performance, prepare executive communications and business cases, and drive issue resolution and stakeholder alignment.
Requirements
- Bachelor's degree or equivalent work experience.
- 8+ years of experience in affiliate marketing, performance marketing, digital acquisition, partnerships, product management, consulting, or project management.
- Experience managing complex cross-functional initiatives from strategy through execution.
- Strong understanding of affiliate ecosystems, networks, publishers, and performance-based marketing models.
- Experience managing external partners and influencing stakeholders at multiple organizational levels.
- Strong analytical, communication, presentation, and problem-solving skills, plus proficiency in Microsoft Excel and PowerPoint.
Nice to have
- Financial services, credit card, lending, or consumer banking experience.
- Experience with affiliate platforms such as CJ, Impact, Partnerize, or Rakuten.
- Knowledge of affiliate tracking, attribution, tagging, performance measurement, marketing compliance, data privacy, and regulatory requirements.
- Experience with channel strategy, marketing technology, or product development initiatives.
- PMP, Agile, or related project management certification.
Culture & Benefits
- Work with a high-impact acquisition marketing team responsible for a major performance marketing channel.
- Collaborate with distributed teams and external partners.
- Work in a fast-paced, highly regulated environment.
- Lead initiatives with measurable business impact and shape affiliate strategy.
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