Sr. Director - GTM & Marketing Strategy

Location: Austin, Texas, United States; ability to travel 25% to hirify.global, partner, and customer events

Annual compensation: $200,000–$230,000, including base salary and bonus

Company

hirify.global is a global provider of IT solutions and services serving more than 17,000 organizations worldwide.

What you will do

• Define and lead the multi-year strategic vision and roadmap for go-to-market and marketing programs.
• Partner with executive marketing and GTM leaders on strategic planning, investment allocation, and initiative prioritization.
• Align marketing, sales, and operations through scalable frameworks, governance, and execution models.
• Evaluate marketing programs and transformation initiatives based on market opportunity, customer impact, and ROI.
• Establish KPI frameworks, measurement models, and attribution methodologies connecting GTM strategy to business outcomes.
• Develop executive narratives, recommendations, and insights using analytics, market research, customer analysis, competitive analysis, and AI-driven tools.

Requirements

• Bachelor’s degree or equivalent relevant experience.
• 8–10 years of experience in marketing, communications, or a relevant functional area.
• Expertise in developing and executing GTM and marketing strategies with measurable business outcomes.
• Advanced ability to synthesize complex data into actionable insights and executive-level recommendations.
• Experience with marketing analytics, attribution models, performance measurement, demand generation, and marketing investment optimization.
• Demonstrated success leading strategic planning, transformation initiatives, or large-scale cross-functional marketing programs.

Culture & Benefits

• Health, wellness, and financial benefits may include medical, vision, dental, 401(k), and flexible spending accounts.
• Professional growth and leaderhirify.globalp opportunities.
• Access to world-class facilities and workplace technology.
• Commitment to diversity and inclusion.