9 часов назад
Manager, Amazon Advertising (US Brands)
110 000 - 120 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Amazon Advertising (US Brands) (Amazon DSP/PPC): Developing and optimizing advertising strategies across Amazon 1P and 3P marketplaces with an accent on DSP, Sponsored Products, Sponsored Brands, Sponsored Display, and performance marketing. Focus on campaign optimization, audience segmentation, bid management, data analysis, and presenting actionable recommendations to senior leadership.
Location: US, New York City; hybrid work model with 3 days in the office and 2 days from home
Salary: $110,000–$120,000 per year
Company
is a global ecommerce group operating beauty and sports nutrition retailers and brands, including LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty.
What you will do
- Develop and execute PPC and DSP advertising strategies across Amazon 1P Vendor Central and 3P Seller Central.
- Plan, launch, monitor, and optimize campaigns across Amazon DSP, Sponsored Products, Sponsored Brands, and Sponsored Display.
- Conduct keyword research, audience segmentation, bid optimization, A/B testing, and conversion optimization.
- Analyze campaign performance using Amazon Brand Analytics, Amazon Marketing Cloud, advertising dashboards, and marketplace data.
- Collaborate with Brand, Content, Creative, Social, Sales, and Amazon Account teams to align advertising with marketplace strategies.
- Manage external agencies, creator partners, third-party vendors, and marketplace aggregators while presenting insights and recommendations to senior leadership.
Requirements
- 2–4 years of direct Amazon Advertising Management experience across both 1P Vendor Central and 3P Seller Central.
- Hands-on experience with Amazon DSP, Sponsored Products, Sponsored Brands, and Sponsored Display.
- Advanced knowledge of Amazon Marketing Cloud and Brand Analytics.
- Strategic, data-driven approach with the ability to translate complex metrics into actionable recommendations.
- Advanced Microsoft Excel skills, including lookups, pivot tables, and charts, plus PowerPoint proficiency.
- Experience collaborating with and managing external agencies, third-party vendors, or marketplace aggregators.
Culture & Benefits
- Hybrid work model with 3 office days and 2 home-working days.
- Medical, dental, and vision plans.
- 401(k) matching up to 5%.
- Paid time off and short- and long-term disability coverage.
- Exclusive employee discounts on brands.
- Disability Confident Committed and diversity-focused workplace.
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