Marketing Specialist (Fintech)

Location: Mexico City, hybrid

Company

hirify.global is a fast-growing Series B fintech providing flexible buy-now-pay-later payment solutions for consumers and helping merchants grow sales.

What you will do

• Plan and execute multi-channel marketing campaigns for merchants across digital and offline touchpoints.
• Coordinate campaign calendars, milestones, execution quality, and post-campaign reviews.
• Partner with Key Account Managers, Sales, Partnerships, Growth, and Field Operations to translate commercial goals into marketing initiatives.
• Develop pitch decks, point-of-purchase materials, digital assets, email communications, co-branded content, toolkits, and seasonal promotional kits.
• Maintain consistent brand voice and visual identity across merchant-facing communications.
• Track campaign, event, channel, merchant engagement, and budget performance, providing insights and process improvements.

Requirements

• Understanding of B2B and B2C marketing campaigns, metrics, strategies, branding, and customer journeys.
• Analytical, critical-thinking, problem-solving, organizational, and project coordination skills.
• Strong written and verbal communication, collaboration, adaptability, and attention to detail.
• Ability to use AI to streamline operational workflows, drive automation, and improve marketing output quality.
• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is preferred.
• Spanish required; advanced English required.

Culture & Benefits

• Work in a fast-growing Series B fintech backed by global investors.
• Collaborate across Marketing, Sales, Partnerships, Growth, and Field Operations.
• Contribute to financial-access initiatives for consumers and merchant growth.