Customer Marketing Manager (LATAM)

Location: São Paulo, Brazil; hybrid work from the São Paulo office

Company

hirify.global One is a woman-founded B2B SaaS product company that combines AI, customer data, personalization, and journey orchestration across multiple marketing channels.

What you will do

• Plan and launch customer marketing activities for the Growth Makers Club community across Latin America.
• Organize webinars, customer meet-ups, product launches, VIP dinners, and customer advisory boards.
• Build trusted relationships with C-level stakeholders, power users, and key decision-makers.
• Identify customer ambassadors and develop testimonials, case studies, speaking engagements, referrals, and reviews.
• Manage cross-sell and upsell campaigns with Sales and Customer Success to support renewals and expansion.
• Collaborate with Content, Product, Marketing, Sales, and Customer Success teams on customer lifecycle programs and new engagement initiatives.

Requirements

• 4+ years of experience in B2B marketing.
• 2+ years of proven success in program or project management.
• Experience leading integrated cross-channel campaigns, including events, direct mail, email, webinars, and digital marketing.
• Strong organization, time management, attention to detail, and stakeholder management skills.
• Ability to work with remote colleagues and multiple departments.
• Technology or SaaS industry experience is preferred; CRM and marketing automation experience such as HubSpot is a plus.

Nice to have

• Previous experience in customer marketing or customer experience.
• Previous experience in customer success or another customer-facing role.
• Experience with HubSpot or similar CRM and marketing automation software.

Culture & Benefits

• Work with a diverse international community representing more than 50 nationalities.
• Access internal training in AI fundamentals, coding, foreign languages, and personal development.
• Access learning and development platforms including LinkedIn Learning, MasterClass, Blinkist, Spotify, and CloudGuru.
• Eligibility-based ESOP participation and employee referral bonuses.
• Opportunities for volunteering, social impact projects, global retreats, and team-building events.