Category Manager - Sneakers

Location: Remote, USA

Salary: $120,000–$130,000 base salary annually in Colorado, plus benefits, equity, and discretionary bonuses. Compensation may vary by geography.

Company

hirify.global is a Detroit-based technology marketplace connecting buyers and sellers of sneakers, apparel, accessories, electronics, collectibles, and other high-demand consumer goods through dynamic pricing and real-time market data.

What you will do

• Define and execute the growth strategy for the sneaker category, owning supply, engagement, revenue, quarterly goals, and operating rhythms.
• Act as the internal authority and external representative for sneaker culture, sellers, creators, collectors, resellers, market dynamics, and cultural moments.
• Build a pipeline of high-impact sellers, shops, influencers, and creators; recruit and onboard flagship sellers.
• Identify and orchestrate sneaker-specific campaigns, commerce moments, and formats that improve engagement and conversion.
• Partner with Account and Partnerships Managers, Category Marketing, Product, and Engineering to scale acquisition, support, and seller-focused tools.
• Document frameworks and best practices, establish category ownership standards, and support team hiring and onboarding.

Requirements

• 5+ years of experience in category management, partnerships, marketplace growth, brand, or operator roles in sneakers, streetwear, or adjacent ecosystems.
• Deep knowledge of sneaker culture, including key ecosystem participants, releases, brand dynamics, pricing, liquidity, and resale economics.
• Demonstrated ability to own commercial outcomes, execute, iterate, and adapt.
• Strong relationship-building skills and credibility with sellers, creators, and community members.
• Data literacy and commercial understanding of pricing, margins, liquidity, and incentives.
• Must be able to work remotely from the USA.

Nice to have

• Existing network of sneaker resellers, store owners, creators, or influencers.
• Experience buying and selling sneakers or operating resale marketplaces.
• Experience with content-driven commerce, creator platforms, or enthusiast communities.
• Experience collaborating cross-functionally with Product and Engineering.

Culture & Benefits

• Opportunity to shape the early success and cultural credibility of a new commerce initiative.
• Benefits may include medical and dental coverage, equity, and discretionary bonuses.
• Work within a global organization with offices and verification centers around the world.
• Equal opportunity employment and consideration consistent with applicable fair-chance hiring regulations.