Lifecycle Product Manager (AI)

Location: New York City, hybrid. The hiring process includes a 2-hour onsite interview at hirify.global HQ in SoHo, NYC.

Salary: $111,000–$160,000 base compensation annually, plus meaningful equity.

Company

hirify.global is a workforce platform that trains healthcare workers and partners with major healthcare systems to build talent pipelines.

What you will do

• Own the end-to-end student communication surface from enrollment and payment through onboarding, pre-class readiness, activation, and success milestones.
• Build triggers, segmentation, branching, routing, and escalation logic directly in lifecycle and automation tools such as Customer.io.
• Design the measurement system, including metrics, experiments, holdouts, and goals for evaluating student engagement.
• Map the student lifecycle, eliminate overlapping or competing communications, and establish a single source of truth.
• Build clear, supportive, human communication guardrails for automated and AI-assisted interactions.
• Ship and optimize measurable engagement flows that help students move forward.

Requirements

• Experience building lifecycle, growth, or engagement systems at scale and demonstrating the outcomes they produced.
• Hands-on experience with automation, CRM, or workflow tools rather than only writing strategy or briefs.
• Ability to design workflows end-to-end, including triggers, context, logic, channels, escalation, and measurement.
• Understanding of user motivation and ability to create communication that is clear, supportive, and non-robotic.
• Practical interest in using AI for workflow design, routing, personalization, quality assurance, and scale.
• Ability to own messaging quality, student experience, and business outcomes.

Nice to have

• Experience with Customer.io, Braze, Iterable, HubSpot, Klaviyo, or similar lifecycle platforms.
• Experience with AI agent or support-automation tools such as Decagon.
• Knowledge of SQL, APIs, webhooks, Retool, Zapier, Make, or n8n.
• Background in edtech, healthcare, marketplaces, or consumer subscriptions.

Culture & Benefits

• Mission-driven, fast-paced environment focused on care, learning quickly, collaboration, and ownership.
• Meaningful equity stake.
• Subsidized medical, dental, and vision insurance, plus 401(k), FSA, HSA, and commuter benefits.
• Learning stipend and open vacation policy with guidance of 15 PTO days annually.
• hirify.global closes the last week of December, observes 10 public holidays in 2026, and offers 15 work-from-anywhere days.

Hiring process

• 30-minute introductory call with a Talent Acquisition Partner.
• 45-minute interview with the Hiring Manager, followed by a 45-minute case study.
• Two-hour onsite interview at hirify.global HQ in SoHo, New York City.