Senior GTM Marketing Manager (AI)

Senior GTM Marketing Manager

Company

SpruceID

Conditions

5 days agoSeniorSalary: 110K - 155KUnited States Remote Full Time Marketing Jobs by SpruceID

SpruceID SpruceID provides digital trust infrastructure for government services. Its standards-based products help governments and other organizations issue, verify, and manage privacy-preserving digital credentials, including wallets, SSO, fraud prevention, and workflow modernization. Series A Company intelligence Maintainer signals as of 8/14/2026 Distributed Funding history Series A ($34M) Seed ($7.5M) Investors Okta Ventures Andreessen Horowitz (a16z crypto) Electric Capital Robot Ventures Y Combinator About SpruceID SpruceID builds privacy-preserving digital identity and trust infrastructure for government, financial institutions, and enterprises. Its offerings include digital IDs and wallets, identity gateways and SSO, verification, document intake, form modernization, legacy-system integration, and zero-trust security capabilities. The company helps states and cities modernize service delivery through interoperable, standards-based digital credentials and data systems that reduce fraud and support resident control of personal data. View jobs by SpruceID

Skills

Ai Campaign Claude Code Collateral Content Copywriting Enablement Enterprise Events Figma Fintech Government Identity Infrastructure Operations Positioning Sales Storytelling

Candidate Availability

United States · Required Remote · Required Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

You turn marketing strategy into positioning, content, campaigns, sales collateral, web copy, events, technical storytelling, customer narratives, and AI-enabled marketing workflows. You translate complex technical and policy concepts into clear narratives, support public-sector sales conversations, create useful assets independently, and collaborate with sales, delivery, product, and executive stakeholders.

Requirements

• 5+ years of marketing experience in a complex technical market
• Portfolio of shipped go-to-market work across multiple formats
• Strong writing and storytelling skills
• Experience explaining technical, policy, or complex product concepts
• Experience working with sales, product, delivery, and executive stakeholders
• Fluency with Figma and Claude Code or equivalent AI-enabled production tools
• Ability to work autonomously with limited structure

Responsibilities

• Develop positioning and content
• Create sales collateral and website copy
• Build campaigns and event materials
• Produce technical explainers and customer narratives
• Translate technical and policy concepts into clear messaging
• Create account-specific narratives and outreach packages
• Develop AI-enabled marketing workflows
• Support sales, delivery, and executive stakeholders

Benefits

• Equity

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