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Marketing Manager, EMEA - French Speaking (AEC/SaaS)
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Описание вакансии
Текст:
TL;DR
Marketing Manager, EMEA - French Speaking (AEC/SaaS): Developing and executing localized regional marketing strategies and demand-generation programs for European Architecture, Engineering, and Construction markets with an accent on market expansion, pipeline growth, and integrated multi-channel campaigns. Focus on building awareness in underdeveloped markets, leading PR and field events, partnering with sales, and measuring budget and ROI outcomes.
Location: Remote eligible; Conditions: GB. The role covers European and EMEA growth markets and requires 20–30% travel, with increased travel during trade show season.
Company
develops cloud collaboration and construction technology solutions used by more than 3 million AEC professionals worldwide.
What you will do
- Develop and execute regional marketing strategies that combine global frameworks with local market requirements.
- Partner with sales to grow revenue pipeline and expand emerging European markets.
- Lead local PR, media, industry partnerships, and reseller relationships.
- Plan and manage tradeshows, hosted events, conferences, and customer or jobsite visits.
- Create integrated demand-generation programs across email, direct mail, display, social, events, and account-based marketing.
- Manage the marketing budget, track ROI, and provide European market insights to leadership.
Requirements
- Bachelor’s degree in Marketing or a related field.
- Proven full-time marketing experience, preferably in field, regional, or growth marketing.
- Track record of launching or significantly scaling a market and delivering measurable business growth with sales teams.
- Strong interpersonal, organizational, prioritization, analytical, and problem-solving skills.
- Experience with budgeting, forecasting, agencies, and external vendors.
- Business-level French and/or Spanish proficiency required.
Nice to have
- Experience with Miro, Figma, Marketo, Salesforce, Google Analytics, and social media analytics.
- Familiarity with AEC or SaaS industries and experience working with resellers.
- Content marketing, PR, Microsoft Office, and project management tool experience.
Culture & Benefits
- Remote-eligible working arrangement.
- Opportunity to contribute to an inclusive environment focused on belonging and diverse perspectives.
- Work with a global construction technology company with offices in Australia, Denmark, Sweden, Germany, and the UK.
- Regular travel across European markets for industry events and customer engagement.
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