2 дня назад
Email Strategist (Email Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Email Strategist (Email Marketing): Managing and optimizing email and SMS marketing campaigns, automated programs, content, deployment, testing, and reporting for enterprise and growth clients with an accent on lifecycle strategy, segmentation, deliverability, and data-driven optimization. Focus on building end-to-end campaign workflows, analyzing performance, improving client outcomes, and using AI technologies and marketing platforms such as Klaviyo, HubSpot, and Braze.
Location: California, United States
Company
is a tech-enabled growth marketing firm combining marketing, consulting, data intelligence, creative services, and proprietary Nova technology to help clients increase revenue and brand recognition.
What you will do
- Define and manage email marketing and SMS strategies for client accounts.
- Plan calendars, develop content, build and deploy campaigns, and manage daily email channel operations.
- Build automated email marketing programs with end-to-end tracking and measurement.
- Run A/B tests, analyze performance data, and optimize lifecycle marketing programs.
- Collaborate with creative, content, web, and other digital channel teams to maintain brand consistency.
- Present monthly performance reports and recommendations to clients while using AI technologies and the Nova ecosystem.
Requirements
- 2–5 years of experience in email marketing strategy, production, and end-to-end campaign management.
- Strong analytical, strategic copywriting, communication, presentation, and problem-solving skills.
- Hands-on experience with Klaviyo, HubSpot, Braze, or a similar email marketing platform.
- Knowledge of email segmentation, deliverability, copy, design, and A/B testing practices.
- Working knowledge of HTML and CSS for email coding.
- Ability to manage multiple enterprise or growth accounts and draw actionable conclusions from campaign data.
Nice to have
- Experience with SMS marketing.
Culture & Benefits
- People-first culture emphasizing diversity, inclusion, integrity, autonomy, and grit.
- Cross-functional collaboration across marketing, creative, analytics, and technology teams.
- Opportunity to work with proprietary marketing technology and data-driven processes.
- Equal opportunity employment practices.
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