Sr. Manager, Marketing Engineering

Location: Omaha, United States; hybrid work with at least 3 days onsite per week

Salary: $91,691–$155,874 base pay per year

Company

hirify.global is a financial services organization providing banking products and consumer and small business services.

What you will do

• Define the strategic vision for marketing data structure, access, activation, and enterprise data architecture.
• Lead the use of Snowflake and Snowflake views as the foundational data layer for marketing operations.
• Own the roadmap for connecting Snowflake with Zeta Marketing Platform, including audience construction and activation.
• Manage acquisition data platform vendors, including contracts, performance, evaluations, transitions, and data quality.
• Enable marketing operations through scalable criteria, data connections, automated strategies, pricing frameworks, and campaign outputs.
• Lead and develop marketing engineering professionals while partnering with Marketing, Data & Modeling, IT, Compliance, and external vendors.

Requirements

• Bachelor's degree in Marketing, Information Systems, Computer Science, Business, or a related field.
• 6+ years of experience in marketing technology, data strategy, marketing operations, or a related discipline.
• 3+ years of people management experience and a record of developing high-performing teams.
• Experience with Snowflake or a comparable cloud data platform in a marketing context.
• Experience managing external vendors, including contract and performance accountability.
• Strong understanding of data governance, data quality, compliance, and privacy in a regulated industry. Unrestricted United States work authorization is required; future sponsorship is not available.

Nice to have

• Experience with Zeta Marketing Platform or comparable enterprise marketing platforms, including audience building and activation.
• Background in credit cards or financial services.
• Experience with vendor evaluations, RFPs, platform transitions, acquisition data platforms, or third-party data providers.
• Familiarity with SQL and an MBA or relevant advanced degree.

Culture & Benefits

• Hybrid work environment combining in-person collaboration with two remote workdays per week.
• Medical, dental, and vision insurance.
• 401(k) with matching contributions, HSA, and dependent care benefits.
• Time off programs, disability insurance, employee banking, tuition assistance, and growth opportunities.
• Occasional travel may be required for vendor meetings or industry events.