Brand and Content Manager (EdTech)

Location: London, United Kingdom; hybrid, with two days per week in the office

Salary: up to £45,000 per year

Company

hirify.global develops MIS and school management tools used by more than 12,500 schools and trusts to improve how schools operate and support happier working lives for education staff.

What you will do

• Produce and edit blogs, case studies, gated content, white papers, emails, and social posts across hirify.global and its suite brands.
• Translate customer interviews and internal expertise into authoritative B2B stories aligned with buyer personas.
• Repurpose long-form assets into short-form content and create on-brand visual assets using Canva and AI tools.
• Manage web publishing, organic LinkedIn activity, hirify.global Community content, and brand governance across suite websites.
• Execute SEO and AI Engine Optimisation workflows while coordinating freelancers, agencies, print materials, and event collateral.
• Track content leads, pipeline performance, webinar attendance, asset downloads, web sessions, and AI-driven referrals.

Requirements

• Strong B2B writing and editing skills with high editorial standards; SaaS or EdTech experience is preferred.
• Hands-on experience with CMS operations, organic LinkedIn, SEO/AEO principles, lead generation, gating strategies, and nurture journeys.
• Active use of AI-assisted tools such as Claude and Gemini to scale content production and build reusable workflows.
• Ability to read sales funnels, analyse content performance, and build reports in HubSpot.
• Strong visual attention, brand sensitivity, organisational skills, and the ability to manage concurrent campaigns and requests.
• Experience with Canva, Claude, Gemini, GA4, and HubSpot.

Culture & Benefits

• Hybrid and flexible working arrangements.
• 32 days of holiday plus Bank Holidays, including additional company-wide days.
• Wellbeing support, mindfulness initiatives, mental health resources, virtual GP access, counselling, and health checks.
• Life assurance at three times annual salary, private dental insurance, and salary sacrifice pension.
• Enhanced maternity, adoption, and paternity leave, plus return-to-work maternity coaching.
• Professional development budget, financial wellbeing services, social events, and one paid volunteering day each year.

Hiring process

• Phone screen.
• First-stage interview.
• Second-stage interview.