1 день назад
Programmatic Account Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Programmatic Account Manager (Programmatic Advertising): Managing and optimizing integrated, multi-channel programmatic campaigns for M&S, with an accent on media planning, client strategy, testing, and data-driven performance analysis. Focus on executing campaign roadmaps, translating complex technical insights for clients, managing media partners, and maintaining financial and operational accuracy.
Location: London, United Kingdom. Hybrid work with teams in the office around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.
Company
is WPP’s AI-driven media operating unit, combining media, data, partnerships, and the WPP Open platform to deliver personalized advertising at scale.
What you will do
- Manage the implementation, daily optimization, and performance of programmatic campaigns against client objectives and KPIs.
- Create programmatic-first media plans, prepare rationale documents, and present campaign strategies and results to clients.
- Develop client strategies, analyze campaign data, produce reporting, and provide actionable recommendations for future activity.
- Plan, execute, and evaluate testing across audiences, media, and creative formats.
- Build relationships with media owners and service providers to select appropriate campaign suppliers.
- Support financial reconciliation, buying processes, operational efficiency, and day-to-day QA across local and global teams.
Requirements
- Passion for programmatic activation and continued operational excellence.
- Confidence using DV360, TTD, Amazon, Flashtalking, and DoubleVerify.
- Ability to analyze large datasets, identify trends, and develop actionable insights.
- Experience translating technical and complex information for non-technical audiences.
- Ability to develop and execute comprehensive programmatic testing roadmaps.
- Excellent verbal and written communication skills, with the ability to work across diverse cultures and backgrounds.
Nice to have
- Experience coaching or developing junior team members.
- Leadership, teamwork, problem-solving, and handling difficult situations.
Culture & Benefits
- Hybrid working model with regular in-office collaboration, team events, and knowledge-sharing sessions.
- Access to and WPP networks for learning, professional development, and networking.
- Employee resource groups and an inclusive workplace committed to equal opportunity.
- Medical, vision, dental, and group retirement benefits.
- Paid time off, partner discounts, and employee mental health awareness days.
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