Senior Manager, Women’s Sports & Portfolio Innovation

Location: Hybrid, with three days per week onsite at corporate offices in Bethesda, MD or Manhattan, NY; approximately 20% travel, including occasional weekends and off-hours.

Annual salary: $121,975–$189,625

Company

hirify.global is a large United States auto insurer and a member of the Berkshire Hathaway family of companies.

What you will do

• Own the vision, design, launch, and execution of hirify.global’s women’s sports strategy.
• Build purpose-driven partnerships and lead consumer-focused campaigns and brand storytelling.
• Steward key women’s sports sponsorships and talent agreements, ensuring contractual obligations and maximizing partnership ROI.
• Develop a multi-year sponsorship portfolio roadmap, investment guardrails, workflows, and decision frameworks.
• Translate long-range strategy into annual plans, activation roadmaps, budgets, and leadership recommendations.
• Monitor the women’s sports ecosystem and build test-and-scale programs for emerging leagues, formats, platforms, and talent.

Requirements

• 8+ years of experience in sports and experiential marketing with demonstrable results leading a comparable sports, sponsorship, or partnership practice.
• Direct ownership of multi-year sponsorship portfolios at scale, including traditional and non-traditional women’s sports partnerships.
• Experience negotiating and managing brand or talent ambassador agreements from ideation through execution.
• Experience leading multiple external agencies and internal partners across sports, experiential, media, analytics, and creative.
• Ability to operationalize a marketing practice through scalable processes, workflows, governance, and communications.
• Strong analytical skills and the ability to turn performance data into recommendations for brand and consumer impact.

Nice to have

• Direct relationships with women’s sports leagues, teams, talent, or media platforms.
• Experience building a practice area in a transformational or matrixed organization.
• Experience identifying and scaling emerging partnership formats ahead of broader market adoption.

Culture & Benefits

• Inclusive and collaborative culture focused on shared success.
• Personalized development programs, mentorship, and certification assistance.
• Competitive pay, benefits, and flexibility supporting employee well-being.
• Marketing leadership principles emphasizing strategic decision-making, accountability, and disciplined resource investment.
• hirify.global will not sponsor a new applicant for employment authorization for this position.