Senior Director, Marketing Strategy & Intelligence (AI)

Location: New York, NY, United States

Annual salary: $195,000–$315,000

Company

hirify.global is one of the largest auto insurers in the United States and a member of the Berkshire Hathaway family of companies.

What you will do

• Build and lead hirify.global’s marketing strategy function and establish frameworks connecting audience insight, strategy, execution, and measurement.
• Lead annual and three-year marketing strategy, define strategic choices, and translate long-term priorities into plans, investments, and roadmaps.
• Advise the CMO and executive leadership on marketing, growth, resource allocation, and transformation decisions.
• Own the strategic marketing narrative, executive communications, quarterly business reviews, transformation updates, and board-level materials.
• Develop audience and segmentation strategy and translate customer, cultural, competitive, and market signals into actionable opportunities.
• Partner with analytics and data teams to integrate AI-driven insights into segmentation, messaging, media, planning, and decision-making.

Requirements

• 10–15+ years of experience in marketing strategy, consulting, or a related field, including senior leadership experience.
• Deep experience in customer insight, segmentation, growth strategy, brand, and marketing.
• Exceptional storytelling and communication skills with the ability to influence at the CMO and CEO level.
• Experience leading transformation in ambiguous, fast-paced environments and driving cross-functional alignment.
• Strong understanding of data, analytics, and emerging AI capabilities applied to marketing strategy.
• hirify.global will not sponsor a new applicant for employment authorization for this position.

Culture & Benefits

• Personalized development programs, mentorship, and certification assistance.
• Inclusive and collaborative culture focused on shared success.
• Competitive pay, benefits, and flexibility supporting employee well-being.
• Innovation and integrity are central to serving customers and communities.