Sr. Customer Marketing Manager, Organized Customer - Solid Tumor (Biotech)

Location: South San Francisco or Los Angeles, California, United States; hybrid schedule with three days per week on campus. Relocation assistance is not available.

Salary: $161,800–$300,600 per year, plus potential discretionary annual bonus.

Company

hirify.global is a biotechnology company and Roche group member developing medicines for serious and life-threatening diseases.

What you will do

• Lead access launch activities and the organized-customer marketing strategy for solid tumor products.
• Develop integrated customer strategies and omnichannel engagement plans for payers, health systems, PBMs, group purchasing organizations, financial decision-makers, and practice managers.
• Plan and execute compliant marketing campaigns across customer segments, platforms, and channels.
• Oversee agencies, websites, claims, campaign materials, content derivatives, media planning, and campaign launches.
• Optimize patient access, fulfillment, and patient support experiences while strengthening brand profitability.
• Define measurement plans, analyze campaign performance, and coordinate cross-functional and field deployment.

Requirements

• Bachelor’s degree.
• At least five years of work experience, including three years of commercial experience in market access, marketing, sales, or customer insights.
• At least two years of marketing experience, or one year of marketing experience with an MBA.
• Experience developing customer strategies, plans, and tactics that improve market positioning and business outcomes.
• Experience with omnichannel marketing, including field marketing, and agency partner management.
• Ability to work in a hybrid schedule with three days per week on campus in South San Francisco or Los Angeles, California.

Nice to have

• MBA or another related graduate degree.
• Experience in managed care, pharmaceutical, or biotechnology industries.
• Experience creating agency briefs and content derivatives.
• Experience with multicultural and inclusive marketing tactics.

Culture & Benefits

• Patient-focused culture centered on scientific discovery and measurable impact.
• Collaborative work across marketing, customer engagement, business operations, medical, government affairs, agencies, and field teams.
• Benefits are provided for the position.
• Equal opportunity employment and applicant accommodations are available.