Senior Manager, Product Marketing (Microbiome Health)

Location: 100% remote across all US locations

Annual compensation: $160,000–$190,000 plus equity and benefits

Company

hirify.global is a microbiome science company developing clinically validated products for gut and whole-body health, with a portfolio spanning probiotics, pediatric and vaginal health, daily nutrition, energy, sleep, and environmental microbial solutions.

What you will do

• Lead innovation pipelines across multiple biotics categories and prioritize high-impact product launches.
• Own commercialization from product concepts and positioning through packaging, merchandising, consumer validation, and go-to-market execution.
• Build data-driven business cases covering category whitespace, strategic pricing, and forecast modeling.
• Partner with Innovation and R&D to translate microbiome science and complex technical features into accessible consumer storytelling.
• Develop product positioning, claims, messaging, and core brand communications across consumer touchpoints.
• Guide marketing and channel leads through go-to-market rollouts, lifecycle management, and market opportunity analysis.

Requirements

• 8+ years of B2C product marketing and brand management experience in VMS, nutraceuticals, or specialty ingredients.
• Proven retail execution experience.
• Strong capabilities in budgets, pricing, forecasting, and performance analytics.
• Experience collaborating with R&D, regulatory, sales, product, science, creative, and business teams.
• Ability to translate complex scientific concepts into compelling, high-impact marketing messages.
• Must be eligible to work remotely from the United States.

Nice to have

• Probiotic experience.
• International expansion experience.

Culture & Benefits

• Remote-first culture focused on autonomy and clarity.
• Medical, dental, and vision plans with employer contributions, plus HSA contributions and virtual care.
• Mental health support including 12 free therapy sessions per year for employees and eligible dependents.
• 401(k) plan with employer matching and immediate vesting.
• Paid parental leave, vacation, sick and safe days, personal days, recharge days, and company holidays.
• Remote work setup and quarterly wellness and workplace stipends, plus learning and development benefits.