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WE Programmatic Media Senior Associate (Programmatic Media)

Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Denmark
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
WE Programmatic Media Senior Associate (Programmatic Media): Delivering data-driven digital media campaigns for LEGO Group audiences across Western Europe with an accent on programmatic strategy, investment governance, and cross-functional partnerships. Focus on executing campaigns through The Trade Desk, Amazon DSP, and DV360, building team capability, and adapting media strategy to AI, retail media, and privacy changes.

Location: Copenhagen Hub - Løvstræde, Denmark; hybrid work with an average of 3 days per week in the office.

Company

hirify.global is a global brand creating play experiences for children and families.

What you will do

  • Support the programmatic media strategy across Western Europe, aligning media planning and buying with brand, marketing, and business objectives.
  • Implement and manage data-driven digital media campaigns across relevant channels.
  • Help establish governance and global standards to maximize media investment returns.
  • Build, lead, and inspire a high-performing programmatic media team while coaching local teams.
  • Act as a programmatic media subject matter expert for leadership, brand managers, stakeholders, and external partners.
  • Monitor AI, retail media, cookie deprecation, privacy, and other ecosystem developments to support future-ready media strategy.

Requirements

  • Demonstrated experience in digital and programmatic media.
  • Experience in media transformation, digital innovation, or data-driven marketing at scale.
  • Knowledge of the global media landscape, ad tech ecosystem, and evolving privacy and regulatory requirements.
  • Practical campaign deployment experience with The Trade Desk, Amazon DSP, and DV360.
  • Curiosity and willingness to develop within programmatic media and related areas.
  • English CV required; no relocation support is offered.

Culture & Benefits

  • Hybrid workplace model with the office as the primary workplace and an average of 3 office days per week.
  • Enhanced family care leave and life and disability insurance.
  • Wellbeing resources, including Headspace and local wellbeing initiatives.
  • Colleague discount and eligibility for a global bonus scheme.
  • Inclusive culture focused on curiosity, creativity, imagination, diversity, and belonging.

Hiring process

  • Applications are reviewed on an ongoing basis.
  • Role eligibility and hybrid work arrangements are discussed during the recruitment process.

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