4 дня назад
Senior Manager, Integrated Marketing
130 000 - 150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Integrated Marketing (Financial Services): Building integrated marketing and educational programs that help workplace-plan participants understand and use their benefits with an accent on audience insight, clear messaging, and cross-functional program development. Focus on translating complex benefits into actionable experiences, aligning diverse stakeholders, and optimizing engagement through performance data.
Location: Hybrid in Westlake, TX; Austin, TX; or Richfield, OH
Salary: USD $130,000–$150,000 per year
Company
provides financial services and workplace-plan benefits that help participants make informed decisions about their financial future.
What you will do
- Act as the participant advocate, using audience insights to shape useful experiences and drive action.
- Develop the vision and build integrated marketing and educational programs from scratch.
- Translate complex workplace benefits and business goals into clear, engaging, actionable messaging and experiences.
- Collaborate with marketing, strategy, product, client experience, digital, education, and creative partners.
- Analyze performance data and continuously optimize programs to improve engagement and participation.
Requirements
- 8+ years of marketing, agency, or related experience.
- Experience developing marketing strategies and participant experiences using audience insights and data.
- Ability to combine strategic thinking with hands-on execution.
- Strong partnership and communication skills, including leading through influence across diverse teams.
- Ability to simplify dense, technical topics into clear and accessible messaging.
- Ability to work in the listed hybrid locations and attend in person regularly.
Nice to have
- Track record of using creativity to drive business outcomes.
- Deep audience empathy and understanding of participant needs, friction points, and motivations.
- Builder’s mentality with persistence in ambiguous environments.
Culture & Benefits
- Hybrid flexibility balanced with regular in-person collaboration.
- Culture focused on trust, collaboration, meaningful work, and continuous learning.
- 401(k) with company match and employee stock purchase plan.
- Paid vacation, volunteering time, parental leave, and family-building benefits.
- Health, dental, and vision insurance, tuition reimbursement, and a 28-day sabbatical after five years for eligible positions.
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