Senior Digital Experience & Communications Strategist

Location: Detroit, MI, United States; hybrid schedule with in-office attendance once a week on Tuesday, Wednesday, or Thursday

Schedule: Part-time

Company

hirify.global provides staffing and contract workforce services.

What you will do

• Lead external digital customer experience and communications initiatives aligned with business objectives, customer needs, and enterprise priorities.
• Define project objectives, success metrics, scope, timelines, budgets, and delivery plans for digital marketing and communications projects.
• Develop digital strategies across websites, applications, and integrated customer journeys to improve engagement, adoption, and business outcomes.
• Use customer research, analytics, feedback, and performance data to optimize digital experiences and measure success.
• Coordinate agencies, contractors, consultants, project managers, and delivery teams, including budgeting, prioritization, workflow, and resource planning.
• Partner with UX, content, creative, development, marketing, communications, IT, product, analytics, and operations teams to deliver integrated solutions.

Requirements

• Bachelor’s degree in digital communications, digital marketing, user experience, business, communications, or a related field.
• 10+ years of experience in digital strategy, digital marketing, digital communications, user experience, or related disciplines.
• Experience leading both business- and technology-focused initiatives and developing customer-focused digital strategies.
• Strong project management, organizational, prioritization, analytical, problem-solving, and stakeholder-influence skills.
• Working knowledge of web analytics, digital performance measurement, conversion optimization, SEO, customer experience practices, CMS platforms, and digital experience platforms.
• Understanding of web technologies, content delivery, information architecture, accessibility standards, and customer experience design principles.

Nice to have

• Experience applying AI-enabled capabilities, search innovations, and emerging digital technologies.
• Experience with customer journey mapping, service design, testing, measurement, and continuous optimization.

Culture & Benefits

• Part-time schedule.
• W2 contract engagement.
• Initial contract duration of 12+ months with eligibility for renewal.
• Hybrid work arrangement with weekly in-office collaboration.