Senior Manager Social GTM, Southern Europe (Social Marketing)

Location: Madrid, Spain

Company

hirify.global is a global product design and technology company developing consumer lifestyle products under the Shark and Ninja brands.

What you will do

• Own and maintain the social go-to-market calendar across organic, influencer, paid social, affiliate, creator commerce, listening, and analytics.
• Build integrated launch plans connecting social activity with product launches, retail moments, promotions, media investments, and commercial priorities.
• Coordinate Brand, Media, Retail, E-Commerce, Communications, Product, Analytics, and regional stakeholders.
• Drive launch readiness by managing timelines, dependencies, approvals, risks, and deliverables.
• Build dashboards, scorecards, reporting cadences, and executive communications that translate social performance into business insights.
• Develop scalable workflows, briefing templates, approval chains, playbooks, and prioritisation frameworks.

Requirements

• 8+ years of experience in integrated marketing, social media, marketing operations, go-to-market, programme management, or a related discipline.
• Strong understanding of organic social, influencer marketing, paid social, affiliate marketing, creator commerce, social listening, and analytics.
• Experience connecting marketing activity with business outcomes, product launches, retail priorities, and commercial objectives.
• Exceptional organisational, project management, analytical, communication, and stakeholder management skills.
• Fluency in English and Spanish, written and verbal.
• Ability to influence and align cross-functional teams without direct authority in a fast-paced environment.

Nice to have

• Working knowledge of the media, retail, and creator landscape in Spain, Italy, and Portugal.
• Proficiency with Asana, Monday, Notion, Airtable, Smartsheet, or similar tools.

Culture & Benefits

• Focus on diversity, equity, inclusion, continuous improvement, clear communication, and collaborative execution.
• Health insurance, retirement plans, paid time off, employee stock purchase options, and wellness programmes.
• Learning programmes, mentorship and coaching, cultural celebrations, volunteer opportunities, and employee resource groups.
• Summer half-day Fridays and hirify.global product discounts.