Director Marketing Europe (gn)

Location: Madrid, Spain

Company

hirify.global is building a unified European marketing organization focused on scalable customer solutions, stronger brand performance, and measurable commercial growth.

What you will do

• Define and implement the annual European marketing strategy and pan-European campaigns.
• Lead and develop a team of approximately 11–12 people across markets and channels.
• Enable brokers, partners, and commercial distribution teams through targeted marketing programs.
• Lead content strategy, creative production, localization, and asset management.
• Improve digital marketing and CRM platforms, automation, and B2B channel performance.
• Own the marketing budget and coordinate events, stakeholder collaboration, and performance measurement.

Requirements

• Leadership experience in multi-country marketing organizations.
• Strong strategic mindset combined with operational excellence.
• Expertise in digital marketing, content creation, CRM, and B2B marketing.
• Experience enabling commercial teams and managing senior stakeholders.
• Fluent English required.
• Strong communication, collaboration, innovation, data-driven decision-making, and strategic clarity.

Nice to have

• Fluency in additional European languages.

Culture & Benefits

• Work within a unified European marketing organization with shared standards, platforms, and processes.
• Collaborate across local markets while maintaining close proximity to brokers and end customers.
• Partner with Group Marketing, Propositions, Underwriting, Sales, Communications, Data & Analytics, and Tech/IT.
• Contribute to a culture focused on measurable growth, efficiency, brand strength, and customer satisfaction.