Therapeutic Area Marketer (Lymphoma)

Location: South San Francisco, California, United States. Hybrid schedule with 3 days per week on campus. Relocation assistance is not available.

Salary: $161,800–$300,600 per year, plus a potential discretionary annual bonus.

Company

hirify.global, a member of the Roche group, develops innovative medicines for serious and life-threatening diseases and operates as a biotechnology industry pioneer.

What you will do

• Set and guide lymphoma therapeutic-area and brand strategy, including market boundaries, brand vision, positioning, and differentiation.
• Lead market, customer, and competitor analysis to define market opportunities and inform portfolio decisions.
• Translate brand strategy into customer strategies across patients, providers, payers, and organized customers.
• Define customer journeys, segments, behaviors, decision drivers, and opportunities in collaboration with customer marketing and analytics partners.
• Support launch readiness through competitive assessments, target product profile development, forecasting, and pre-launch activities.
• Coordinate compliant brand execution, field alignment, cross-functional governance, vendor management, measurement, and optimization.

Requirements

• Bachelor’s degree.
• At least 2 years of marketing experience, or 1 year of marketing experience with an MBA.
• At least 5 years of total work experience, including 3 years of commercial experience in market access, marketing, sales, customer insights, or strategic consulting.
• Experience interpreting and applying market, customer, product, or competitor data and measuring results through metrics.
• Proven strategic decision-making, innovation, problem-solving, and ability to navigate situations without clear precedent.
• Must work in a hybrid schedule based in South San Francisco, with 3 days per week on campus.

Nice to have

• MBA or another related graduate degree.
• Marketing experience in relevant industries.
• Experience in managed care, pharmaceutical, or biotechnology industries and customer engagement.
• Experience leading cross-functional governance meetings and supporting product demand forecasts.

Culture & Benefits

• Patient-focused culture centered on scientific innovation and improving health outcomes.
• Emphasis on collaboration, diverse perspectives, continuous learning, and accountability.
• Benefits package associated with the regular full-time position.
• Potential discretionary annual bonus based on individual and company performance.
• Equal opportunity employment and applicant accommodation support.