Brand Manager (CPG)

Location: West Hills, California, United States; onsite regular shift. This role is not available for immigration sponsorship or support, including Form I-983 participation for STEM OPT.

Salary: $110,000–$184,000 annual target base pay for candidates in California and New York metro areas. Additional compensation may include an annual performance bonus and benefits.

Company

hirify.global develops and markets vitamins, supplements, and healthy-living products, including the Nature Made brand.

What you will do

• Shape brand and segment strategies to drive sales, market share, and profitability.
• Execute marketing strategies and tactics across the annual operating plan.
• Analyze Circana and other quantitative and qualitative data to identify growth drivers and recommend actions.
• Manage assortment optimization, pricing, product commercialization, and renovation initiatives.
• Partner with Sales, Finance, Regulatory and Legal, Analytics and Insights, and Consumer Engagement teams.
• Coach and develop people while fostering an effective, high-performance work environment.

Requirements

• Bachelor’s degree required; an MBA is preferred.
• 4+ years of marketing management experience, preferably in a CPG environment.
• Experience across Grocery, Drug, Mass, and E-Commerce trade channels; Amazon and other digital-native channel experience is strongly preferred.
• Strong brand strategy, portfolio development, analytical, and consumer-insight capabilities.
• Experience managing brand financials, forecasts, budgets, P&L performance, and syndicated data.
• Must be authorized to work without immigration sponsorship or Form I-983 support.

Nice to have

• Prior people-management experience.
• MBA.
• Circana experience.
• Experience with Amazon and other digital-native channels.

Culture & Benefits

• Opportunities for career growth, learning, experimentation, and professional development.
• Comprehensive total rewards package supporting employee and family health and well-being.
• Medical, dental, and vision benefits.
• 401(k) matching and other wellness benefits.
• Annual performance bonus may be included in the total compensation package.

Hiring process

• Applications are reviewed through the company careers process.
• The process does not include text-based conversations or interviews and never requires applicant payment or fees.