Senior Marketing Manager (AI)

Location: Remote, available only to candidates residing in Florida, Georgia, Idaho, Michigan, North Carolina, Texas, or Washington

Salary: $139,482–$182,724 per year for Washington State outside the Seattle area

Company

hirify.global connects pet parents with trusted pet care across the U.S., Canada, Europe, and Australia, building personalized technology-enabled experiences for pets and their owners.

What you will do

• Own the long-range strategy and OKRs for upper-funnel channels to drive new customer growth.
• Lead media planning and stewardship across Linear TV, OTT/CTV, audio, podcasts, OOH, and programmatic channels.
• Manage complex agency relationships, media buying, negotiations, inventory quality, placement strategy, and large-scale budgets.
• Partner with Marketing Data Science to develop metrics, interpret Media Mix Modeling results, and propose Geo-Uplift tests.
• Identify and implement workflow automation using AI tools, scripts, Python, and SaaS tools.
• Communicate complex media and AI concepts to executives and mentor marketing stakeholders through shared business rhythms.

Requirements

• 8–12+ years of relevant experience in high-scale media strategy, preferably with a consumer brand or two-sided marketplace.
• Expertise in upper-funnel media channels, media buying, agency management, and performance accountability.
• Hands-on experience implementing Geo-Uplift tests and applying Media Mix Modeling results.
• Demonstrated success with workflow automation using scripts, Python, SaaS tools, and AI.
• Bachelor’s degree required; a quantitative or business Master’s degree is a plus.
• Ability to collaborate with Brand and Marketing Data Science teams and communicate effectively with executive stakeholders.

Nice to have

• Experience building or implementing AI-driven systems that improve marketing team delivery capacity.
• Experience managing campaigns in the UK and European Union.
• Experience with consumer brands or two-sided marketplaces.

Culture & Benefits

• Autonomous individual-contributor role with high strategic influence and no people-management responsibility.
• 401(k) matching and a long-term incentive plan with company performance-based cash payout.
• Flexible paid time off and medical, dental, and vision insurance.
• Commuter benefits, pet benefits, and up to $1,000 toward adopting a first dog or cat.
• Regular in-person and virtual team activities, with pet-friendly workplace benefits.

Hiring process

• Compensation depends on experience, qualifications, skills, and abilities demonstrated during interviews and the hiring process.