Senior Marketing Specialist (Healthcare)

Location: Remote in the United States; based in Rochester, Minnesota. Monday–Friday, 8 a.m.–5 p.m.; occasional travel and weekend or evening work may be required.

Salary: $97,448–$136,448 per year.

Company

A healthcare provider focused on patient care, medical research, and healthcare services across its major U.S. campuses and international locations.

What you will do

• Build marketing strategies and plans aligned with business objectives and target audience needs.
• Develop product messaging, sales collateral, presentations, web content, email materials, and long-form healthcare education content.
• Support product marketing, partnership activation, strategic events, demand generation, and product launches.
• Evaluate and execute advertising, digital marketing, content, and event activities while monitoring and measuring results.
• Manage complex cross-functional projects from concept through launch, coordinating with sales, product, legal, marketing, designers, contractors, and third parties.
• Provide strategic marketing consultation and represent marketing with internal stakeholders and institutional committees.

Requirements

• Bachelor’s degree in marketing, business, healthcare, liberal arts, or a related field with 5 years of professional marketing experience, or a related master’s degree with 3 years of experience.
• Strong writing, editing, content creation, communication, presentation, analytical, project management, and organizational skills.
• Experience with healthcare B2B audiences, including clinicians, laboratories, and research organizations.
• Experience in campaign, event, and product marketing across web, print, presentations, email, and long-form educational formats.
• Experience with digital marketing, advertising channels, target audience research, competitive evaluation, and interpreting data and trends.
• Workfront proficiency and the ability to manage multiple priorities in a collaborative, fast-paced environment.

Culture & Benefits

• Remote work arrangement with a full-time Monday–Friday schedule.
• Medical, dental, and vision plan options.
• HSA and FSA pre-tax savings options for eligible expenses.
• Competitive retirement package.
• Continuing education and career advancement opportunities.
• Visa sponsorship and visa transfer are not available; the position is not eligible for the F-1 STEM OPT extension program.