Product Marketing Manager (Fintech)

Location: Amsterdam, Netherlands; on-site

Company

hirify.global is a high-growth scale-up building AI-powered insurance products for freelancers and SMEs across Europe.

What you will do

• Develop and refine product positioning and messaging for freelancers and SMEs.
• Collaborate with growth and content teams to improve campaign relevance and consistency.
• Lead go-to-market activities for new products, features, and updates.
• Build a competitive market view and translate findings into actionable insights.
• Bring customer insights from interviews, data, and research into product and marketing decisions.
• Support brand development and thought leadership.

Requirements

• 5+ years of experience in product marketing, brand strategy, or a similar role.
• Experience with startups or scale-ups and ideally with complex, financial, or regulated products.
• Native-level Dutch.
• Strong writing skills and the ability to create clear, persuasive copy.
• Strategic mindset combined with hands-on execution.
• Genuine interest in entrepreneurs and helping them thrive.

Culture & Benefits

• High-growth, mission-driven scale-up environment.
• Intense, high-stakes culture focused on ownership, intellectual honesty, and high standards.
• Opportunity to help make insurance simpler and more useful for freelancers and entrepreneurs.
• Work alongside experienced founders with backgrounds in fintech and e-commerce.