Manager, Product Marketing, Ads & Promotions (Adtech)

Location: Must be based in New York, San Francisco, Los Angeles, Seattle, Chicago, Austin, or Boston, United States

Salary: $142,800–$210,000 USD per year, plus potential equity grants

Company

hirify.global operates a local commerce platform and provides advertising and promotional solutions that help merchants and brands reach local customers.

What you will do

• Develop B2B marketing strategies to drive adoption and engagement for new and existing advertising and promotions products.
• Define product positioning, messaging, naming, and value propositions for the ads and promotions platform.
• Use research and analytics to develop audience insights and influence product and marketing decisions.
• Support experimentation to achieve product-market fit and identify scalable growth opportunities.
• Lead cross-functional marketing programs with Product, Sales, Engineering, Communications, Events, Finance, Analytics, and Business Strategy.
• Partner with customer-facing teams and senior product leaders to support SMB restaurant and enterprise advertisers.

Requirements

• 6+ years of professional experience in adtech product marketing or product roles in a corporate or startup environment.
• Experience in the CPG industry, either in-house, at an agency, or as a consultant.
• Proven success leading go-to-market launches that drive adoption and business impact.
• Strong data skills, including market and segment sizing, forecasting, and campaign effectiveness analysis.
• Experience collaborating with Marketing, Product, Sales, Strategy/Ops, and other cross-functional stakeholders to build products or services for business customers.

Nice to have

• SQL experience.

Culture & Benefits

• Comprehensive benefits for regular employees, including medical, dental, vision, disability, and basic life insurance.
• 401(k) plan with employer matching and paid parental leave of up to 16 weeks.
• Flexible paid time off for salaried employees, plus paid sick time and 11 paid holidays.
• Wellness, commuter, family-forming assistance, and mental health benefits.