Business Analyst (Starlink Market Analysis) (Starlink/AI): Analyzing Enterprise inbound demand and account signals to identify market patterns, expansion opportunities, and high-value routing for direct sales and resellers with an accent on B2B market analysis, ICP guidance, and AI-assisted lead routing. Focus on improving lead scoring, conversion, routing accuracy, demand quality, and sales prioritization through dashboards, feedback loops, and KPI tracking.
Location: Hawthorne, California, United States
Salary: $85,000–$110,000 for Level 1; $100,000–$135,000 for Level 2 per year
Company
SpaceX develops aerospace technologies, including Starlink, a satellite constellation delivering high-speed, low-latency broadband worldwide.
What you will do
Analyze Enterprise inbound demand across verticals, products, geographies, account segments, and direct versus reseller channels.
Review accounts behind inbound leads to identify upsell, multi-site, adjacent use-case, and multi-threading opportunities.
Provide feedback for lead scoring, ICP definitions, AI routing rules, and qualification standards.
Build market and account insight views covering conversion by source and account demand patterns.
Translate insights into sales workflows, messaging, reseller guidance, and prioritized handoffs.
Define and report KPIs such as fit rate, handoff quality, conversion, expansion-signal attachment, and routing accuracy.
Requirements
Bachelor’s degree.
4+ years of experience in market analysis, demand generation analysis, sales development, revenue operations, growth, or a related go-to-market function.
At least 1 year of experience with inbound leads, lead qualification, account prioritization, or pipeline and demand analysis in a B2B environment.
Experience with CRM systems such as HubSpot or Salesforce and practical dashboards or insight views.
Strong written and verbal communication skills, with the ability to turn complex market and account signals into clear recommendations.
Must meet U.S. ITAR eligibility requirements, including U.S. citizenship or national status, lawful permanent residence, refugee or asylee status, or eligibility to obtain the required authorization.
Nice to have
Experience with Enterprise or complex B2B sales, particularly in technology, SaaS, telecom, satellite/connectivity, or hardware.
Experience with scoring models, ICP definitions, routing rules, AI or automation tools, and channel or reseller sales.
Experience defining and tracking lead quality, conversion, and expansion KPIs in high-growth environments.
Culture & Benefits
Availability for extended hours or weekends may be required during demand spikes, product launches, or critical sales initiatives.
Travel may be required to support sales and channel alignment.
Benefits may include company stock or long-term cash awards, discretionary bonuses, and an employee stock purchase plan.
Medical, vision, dental, 401(k), disability, life insurance, paid parental leave, paid vacation, paid holidays, and paid sick leave are provided.
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