5 дней назад
Copywriter - Lead
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Copywriter - Lead (Brand & Social Content): Developing brand narratives, campaign concepts, and channel-specific copy for AUTODOC’s European automotive e-commerce platform with an accent on social-first storytelling, tone of voice, and culturally relevant messaging. Focus on shaping brand writing standards, using AI tools responsibly, and optimizing creative performance across social, video, CRM, and digital experiences.
Location: Lisbon, Portugal; hybrid work
Company
is a European automotive e-commerce platform supplying vehicle parts and accessories across 27 countries.
What you will do
- Develop insight-driven concepts for brand, content, and social campaigns across European markets.
- Own ’s tone of voice and shape consistent brand communication across channels.
- Write copy for social media, video scripts, CRM campaigns, product stories, and digital touchpoints.
- Manage creative briefs independently and provide direction throughout production.
- Collaborate with designers, strategists, marketing teams, and external production partners.
- Use approved AI and automation tools responsibly while tracking engagement and performance data to improve content.
Requirements
- Three to five years of experience in a creative agency, internal brand team, or fast-paced digital environment.
- Native-level English writing skills with strong short-form, social-first, and persuasive copywriting ability.
- Strategic mindset connecting brand voice, customer needs, and business objectives.
- Strong autonomy and initiative with the ability to manage briefs end to end.
- Experience with content performance across Instagram, TikTok, YouTube, LinkedIn, and Meta.
- Experience collaborating with design teams and managing agencies or freelance production partners.
Nice to have
- Professional proficiency in German or French.
- Affinity for e-commerce, technology, automotive, or enthusiast-driven digital communities.
Culture & Benefits
- Flexible working hours and hybrid work.
- 25 working days of annual vacation plus a birthday day off, Municipality Day, and Carnaval.
- Meal allowance of €8 per working day.
- Fidelidade healthcare plan with discounted family coverage and a mental wellbeing program.
- Learning platform with more than 650 courses, plus free English and German classes after probation.
- Corporate and retail discounts, including discounts on car parts.
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