обновлено 8 дней назад
Senior Associate, Consumer Promotions Strategy
87 000 - 108 500CAD
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Associate, Consumer Promotions Strategy (Marketing Analytics): Developing and optimizing consumer promotional campaigns across in-app and CRM channels with an accent on targeting, experimentation, incrementality, and retention. Focus on balancing growth with profitability, analyzing complex consumer data, and improving campaign efficiency through A/B testing and performance deep dives.
Location: Toronto, ON, or Vancouver, BC, Canada
Salary: $87,000–$108,500 CAD per year
Company
builds last-mile delivery technology that connects consumers with local businesses and supports local economies.
What you will do
- Develop and launch consumer promotional campaigns across in-app and CRM channels.
- Determine campaign targeting, offer structures, and in-app placements to drive activation, order frequency, and retention.
- Run experiments and A/B tests to measure incrementality and optimize the consumer lifecycle.
- Analyze complex data to identify consumer behavior insights and recommend tactics that improve conversion and order volume.
- Balance promotional growth, campaign efficiency, long-term retention, and payback.
- Report on campaign performance and collaborate with Strategy & Operations, CRM, Analytics, Product, and Brand Marketing.
Requirements
- Bachelor's degree or equivalent practical experience.
- 3–4 years of experience in pricing and promotions, growth marketing, marketing analytics, management consulting, or business analytics.
- Strong analytical skills and intermediate to advanced SQL, including writing queries from scratch.
- Experience analyzing large datasets and translating findings into business recommendations.
- Experience with dashboarding tools such as Mode, Sigma, or Tableau.
- Ability to balance strategic thinking, attention to detail, accuracy, and speed.
Culture & Benefits
- Paid time off, paid parental leave, wellness benefits, and paid holidays.
- Medical, dental, and vision coverage for full-time employees.
- Disability and basic life insurance.
- RRSP with employer matching and a mental health program.
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