Lead BI Analyst

TL;DR

Lead BI Analyst (Web Analytics/eCommerce): Producing financial, marketing, and web intelligence through large-scale data analysis, dashboards, and conversion-funnel measurement with an accent on digital commerce, customer behavior, and campaign performance. Focus on designing A/B tests, automating data pipelines, modeling business trends, and translating complex analytics into actionable decisions for eCommerce and marketing stakeholders.

Location: Boston, MA, USA; some telecommuting is permitted.

Salary: $140,000–$158,000/year starting base salary for U.S.-based roles.

Company

hirify.global develops software that helps innovators design and create buildings, products, factories, and media.

What you will do

• Produce financial and market intelligence by querying data repositories and generating recurring reports.
• Analyze website traffic, conversion rates, bounce rates, user behavior, product performance, and customer experience.
• Create dashboards and present actionable insights to the Digital eCommerce team and other stakeholders.
• Support tagging plans for web properties and conduct customer segmentation and cohort analysis.
• Measure paid media effectiveness through attribution, click-through rates, conversion performance, and ROAS.
• Coordinate cross-functional marketing initiatives and identify opportunities for web analytics solutions.

Requirements

• Master’s degree in Data or Business Analytics, Engineering, Data Science, Statistics, or a related field.
• At least three years of experience in the offered role or a data/business analyst-related occupation.
• At least three years of experience with SQL, Power BI, Tableau, Excel, Adobe Analytics, Google Analytics, marketing analytics, eCommerce, A/B testing, and project management methodologies.
• At least two years of experience with business operations, marketing and financial modeling, Python, and R.
• Experience extracting and analyzing large datasets, building dashboards, automating data pipelines, and performing statistical modeling, regression analysis, and forecasting.
• U.S.-based role in Boston with some telecommuting permitted.

Culture & Benefits

• Inclusive workplace focused on belonging and equal opportunity.
• Health and financial benefits, paid time away, and everyday wellness support.
• Competitive compensation may include annual bonuses, stock grants, and comprehensive benefits.
• In-person onboarding and/or identity verification may be required.