6 дней назад
Senior Consumer Marketing Specialist - ANZ (12mth Fixed term)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
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Описание вакансии
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TL;DR
Senior Consumer Marketing Specialist - ANZ (12mth Fixed term) (Retail and Consumer Marketing): Developing and delivering integrated marketing campaigns for ResMed's sleep-health products across Australia and New Zealand with an accent on retail growth, customer acquisition, engagement, and conversion. Focus on connecting customer insights with campaign optimisation, managing pop-up stores and product launches, and driving measurable revenue and market-share outcomes.
Location: Hybrid role based in Sydney, NSW, Australia.
Company
develops connected medical devices, software, and digital health solutions for sleep health and respiratory care.
What you will do
- Execute the ANZ retail marketing strategy and deliver integrated campaigns across paid, earned, and owned channels.
- Partner with retail sales, product marketing, stores, agencies, and cross-functional stakeholders to achieve conversion, revenue, and market-share targets.
- Own the pop-up store roadmap, including planning, budgeting, execution, measurement, and optimisation.
- Develop retail and consumer launch strategies for new products and manage campaigns across digital, social, email, print, and in-store channels.
- Support local-area marketing initiatives and build strong relationships across the store network.
- Analyse customer data, track KPIs, report campaign effectiveness, and turn insights into actionable recommendations.
Requirements
- At least five years of professional marketing experience.
- Demonstrated retail marketing and consumer-focused brand marketing experience.
- Experience developing and executing integrated campaigns across paid, earned, and owned channels.
- Experience managing budgets, invoices, campaign reporting, and multiple projects in a fast-paced environment.
- Working knowledge of analytics platforms such as Google Analytics and marketing technology tools.
- Strong analytical, organisational, commercial, communication, collaboration, and stakeholder-management skills.
Nice to have
- Tertiary qualifications in Marketing, Advertising, Design, Media, or a related discipline.
- Experience in a business transitioning from a traditional B2B model to a consumer-focused B2C approach.
Culture & Benefits
- 12-month fixed-term contract covering parental leave.
- Supportive, challenging, and inclusive workplace focused on excellence and innovation.
- Culture that encourages individual expression and diverse ideas.
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