8 часов назад
Brand and Creative Manager
116 000 - 130 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand and Creative Manager (Healthcare Marketing): Shaping InStride Health’s brand story and creative across websites, social media, patient stories, sales collateral, and paid campaigns with an accent on compassionate healthcare storytelling, audience insight, and measurable acquisition outcomes. Focus on building creative testing roadmaps, translating complex clinical concepts into parent-friendly content, and directing cross-functional production across video, social, and educational formats.
Location: Remote, United States; fully virtual with periodic in-person retreats.
Salary: $116,000–$130,000 annual salary.
Company
provides insurance-based specialty anxiety and OCD care for children, teens, young adults, and families through research-backed clinical services and technology.
What you will do
- Own and evolve the brand story across websites, social media, email, print, paid campaigns, and other customer touchpoints.
- Set creative strategy for social media and paid acquisition channels, including Meta, YouTube, and emerging platforms.
- Translate complex clinical concepts into clear, compassionate, parent-friendly storytelling.
- Develop messaging frameworks, creative concepts, and testing roadmaps based on audience insights, behavioral data, and campaign performance.
- Concept and produce short-form video, social content, patient stories, educational resources, and thought leadership content.
- Direct designers, videographers, agencies, clinicians, Growth Marketing, Clinical, Technology, and product design partners.
Requirements
- 5+ years of experience in creative strategy, brand marketing, performance creative, or content strategy.
- Portfolio demonstrating high-quality work that has driven brand and business results.
- Strong understanding of customer psychology, messaging, positioning, audience segmentation, and performance outcomes.
- Experience developing creative testing strategies and using customer research and campaign data to improve creative.
- Ability to set strategy and execute hands-on as an individual contributor.
- Experience with designers, videographers, agencies, cross-functional partners, and tools such as Adobe Creative Suite, Canva, CapCut, or Figma; fluency in Instagram, YouTube, and TikTok.
Nice to have
- Healthcare or other high-trust industry experience.
Culture & Benefits
- Mission-driven work expanding access to evidence-based pediatric mental health care.
- 401(k) with company match, health benefits from the first day, flexible PTO, and paid holidays.
- Paid service days, a four-week paid sabbatical, and 12 weeks of paid parental leave.
- Fully virtual work environment with periodic in-person retreats.
- Culture centered on compassion, collaboration, humility, diversity, inclusion, and belonging.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
2 дня назад
Senior Manager, Digital Marketing (Fintech)
152 000 - 191 000$
5 дней назад
Junior Creative Strategist (Performance Marketing)
5 дней назад
Sr. Manager, Brand & Content
142 000 - 189 000$
19 часов назад
Director, Performance Creative Strategy
120 000 - 130 000$
4 часа назад
Senior Brand and Content Strategist (AI)
200 000 - 260 000$
22 часа назад
Marketing Associate (AI Healthcare)
100 000 - 120 000$