Senior Marketing Manager (AI)

TL;DR

Senior Marketing Manager (AI): Building integrated marketing programs for an advertising and sponsorship business serving youth sports audiences with an accent on field marketing, account-based strategies, and campaign development. Focus on designing pipeline-generating programs, coordinating executive events and webinars, and using AI to build repeatable marketing systems.

Location: Remote

Salary: Minimum starting compensation of $115,000, inclusive of base and bonus; compensation varies based on experience, skills, certifications, and geographic location.

Company

A remote-first sports technology company that helps brands reach families, coaches, and fans through youth sports communities.

What you will do

• Develop market-facing narratives and integrated campaigns for priority audiences.
• Own field marketing programs, including industry events, executive dinners, roundtables, activations, and speaking opportunities.
• Partner with Sales to define target accounts and execute account-based marketing programs that drive engagement and pipeline.
• Collaborate with PR to generate earned media and industry visibility.
• Develop webinars, email programs, segmentation, and nurture campaigns to extend campaign reach.
• Select and manage agency and media partners while maintaining audience, lead-flow, and reporting processes in Salesforce and HubSpot.

Requirements

• Experience running brand or field marketing programs with measurable pipeline impact.
• Experience partnering with enterprise sales teams on ABM programs, target account strategies, or coordinated account outreach.
• Experience managing live events and delivering polished event experiences.
• Proficiency with Salesforce and HubSpot, including audience management, lead flow, and reporting.
• Knowledge of email campaign development, segmentation, nurture strategy, and performance measurement.
• Strong organization and the ability to manage multiple programs while moving between strategy and execution.

Nice to have

• Experience with sponsorships or industry media partnerships.
• Experience planning executive-level dinners or roundtables.
• Comfort using AI to improve workflows and create repeatable marketing systems.

Culture & Benefits

• Remote-first work environment.
• Opportunities for professional growth.
• Company rewards and anniversary benefits, including a $50 credit on each work anniversary.
• Commitment to inclusion, diversity, and equitable compensation.