Partner Marketing Manager (Fintech)

TL;DR

Partner Marketing Manager (Fintech): Develops and executes co-marketing programs, campaigns, webinars, and events with strategic partners to generate measurable partner-sourced and partner-influenced pipeline, with an accent on partner activation, MDF management, and ROI reporting. Focus on building joint marketing plans, optimizing cross-functional investments, and coordinating complex initiatives across partners, alliances, and time zones.

Location: Toronto, Ontario, Canada; hybrid work required in the office on Monday, Tuesday, and Thursday. Normal business hours apply within the local geographic location and time zone, with occasional flexibility required for cross-time-zone coordination.

Salary: CAD 91,000–113,000 annually. Expected total compensation: CAD 100,100–124,300 annually, including target bonus.

Company

hirify.global provides an AI-powered finance automation platform for mid-market businesses, covering accounts payable, global payouts, procurement, expenses, corporate cards, supplier management, tax compliance, and treasury.

What you will do

• Own partner activation programs that generate partner-sourced and partner-influenced pipeline.
• Build annual joint marketing plans aligned with partner goals, campaign calendars, and investments.
• Manage the Market Development Funds program, including approvals, budgets, execution, and ROI reporting.
• Develop integrated co-marketing campaigns and lead joint webinars from content development through follow-up.
• Plan partner events such as executive dinners, regional events, and conference activities.
• Collaborate with Alliance Managers and partner marketing teams to prioritize investments and report campaign performance.

Requirements

• 5+ years of partner marketing experience in B2B SaaS, FinTech, or enterprise technology.
• 2+ years of experience in SaaS, FinTech, financial services, or a related industry.
• Experience building measurable marketing programs, managing budgets, and reporting program ROI.
• Strong project management, organization, communication, and cross-functional collaboration skills.
• Experience building AI-powered workflows for campaigns, content, research, and reporting.
• Bachelor’s degree or equivalent experience; moderate overnight travel of 10–20% is expected.

Nice to have

• Experience with ERP, accounting, finance, or financial operations solutions.

Culture & Benefits

• Hybrid workplace with office attendance three days per week.
• Competitive salary, stock options, target bonus, and matching RRSP.
• Extended benefits, employee assistance, life insurance, AD&D, and LTD coverage.
• Maternity, paternity, fertility treatment benefits, and 15 days of PTO.
• Subsidized lunches, phone and internet allowance, snacks, drinks, and convenient transit access.
• Inclusive culture with employee resource groups and regular company-wide social events.