Digital Commercial Manager, CDO (Fintech)

Location: Bristol or Edinburgh, UK; hybrid working with at least two days per week or 40% of working time at an office site

Salary: £61,344–£68,160 per year, with the role description also stating up to £74,900 per year, plus benefits

Company

hirify.global is a major UK banking group developing digital financial propositions across insurance, pensions, investments, and wealth management.

What you will do

• Define and own digital commercial strategies aligned with Group priorities, customer needs, and measurable business outcomes.
• Develop the end-to-end digital commercial plan for Lloyds Wealth, including bottom-up forecasting and five-year operating plan input.
• Own performance frameworks, lead commercial reviews and deep dives, and translate complex data into actionable recommendations.
• Optimise public websites, in-app pages, content, customer journeys, and personalised digital experiences to improve engagement and commercial outcomes.
• Embed testing and end-to-end channel tracking to measure impact and continuously improve performance.
• Coordinate with Finance, Product, Marketing, Digital Engagement, Technology, and Transformation while supporting governance, risk management, and regulatory compliance.

Requirements

• Senior-level experience in a commercial, digital performance, or transformation-focused role.
• Strong commercial judgement and the ability to interpret sophisticated data and turn insight into action.
• Strong understanding of web and in-app digital channels and experience optimising their performance.
• Experience leading cross-functional initiatives and delivering measurable outcomes.
• Deep understanding of performance frameworks, investment governance, and value tracking.
• Exceptional stakeholder management, executive-level influencing, strategic problem-solving, and project delivery skills.

Culture & Benefits

• Full-time permanent role with an extensive benefits package.
• Hybrid working with workplace adjustments available for colleagues with disabilities.
• Commitment to diversity, equity, inclusion, learning, and development.
• Support and reasonable adjustments are available throughout the recruitment process.