Senior Paid & Social Media Manager (Ecommerce)

Location: Hybrid role based at the Brighton HQ, with three days per week on site and two days available on site, remotely, or from home. Periodic domestic and international travel may be required. Working hours are 08:00–18:00, Monday to Friday.

Company

An inclusive ecommerce brand focused on alternative fashion, lifestyle subcultures, and building a strong customer community.

What you will do

• Lead performance marketing strategy across Paid Social, Paid Search, SEO, Affiliates, and emerging acquisition channels.
• Own customer acquisition, ROAS, CAC, MER, CLV, contribution, channel performance, and acquisition budgets.
• Develop organic social, influencer, affiliate, and digital acquisition strategies aligned with brand and commercial priorities.
• Manage campaign execution, content calendars, optimisation, reporting, and performance recommendations.
• Build a structured test-and-learn roadmap covering creative, audiences, landing pages, bidding strategies, and channel mix.
• Lead agencies and cross-functional collaboration with Ecommerce, CRM, Creative, and Merchandising teams while mentoring team members.

Requirements

• Experience leading multi-channel performance marketing in an ecommerce business.
• Hands-on ownership of Paid and Organic Social, Paid Search, SEO, and Affiliate Marketing, including budget and commercial performance management.
• Experience managing six-figure-plus annual marketing budgets.
• Strong reporting and dashboard development skills, with a robust understanding of GA4, attribution modelling, and incrementality.
• Experience with Shopify or another leading global ecommerce platform.
• Experience working closely with CRM and Ecommerce teams.

Nice to have

• Experience operating across multiple international markets.
• Background in online fashion, alternative fashion, or lifestyle subcultures.
• Experience using AI tools for campaign management, reporting, and workflow efficiency.
• Experience developing high-performing paid social assets with creative teams.
• People management experience.

Culture & Benefits

• Inclusive, supportive, and welcoming workplace culture.
• Increased holiday allowance based on tenure and a paid annual YOU Day.
• Summer Fridays with an early finish and one paid volunteer day per year.
• Flexible benefits platform, Employee Assistance Programme, and staff discount.
• 5% employer pension contribution.