обновлено 12 дней назад
Manager, Paid Search
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Manager, Paid Search (Paid Search/Advertising): Managing and optimizing Google and Bing paid search campaigns for client accounts with an accent on audience strategy, bid automation, testing, and performance improvement. Focus on coordinating multi-market campaign delivery, presenting strategic recommendations to clients, and developing junior and offshore team members.
Location: London, United Kingdom; hybrid, with teams in the office around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.
Company
AI-driven media operations and advertising services are delivered through data, intelligence, partnerships, and an integrated marketing platform.
What you will do
- Lead the planning, creation, ongoing management, and optimization of Paid Search campaigns.
- Manage Google and Bing campaigns using bid management platforms, automation, and testing plans.
- Monitor account health, market changes, performance trends, budgets, and operational efficiency.
- Develop campaign strategies with the Account Director and translate them into multi-channel and multi-market delivery.
- Prepare presentations, lead client calls and meetings, and support new business pitches and case studies.
- Delegate workloads, mentor junior and offshore team members, and contribute to training and development plans.
Requirements
- Extensive hands-on Paid Search experience and comprehensive knowledge of industry best practices.
- Experience supporting, developing, and mentoring junior team members and offshore teams.
- Expertise in audience strategy, bid rules, buying methods, automation, and campaign optimization.
- Ability to develop testing roadmaps, interpret large data sets, identify trends, and turn insights into action.
- Ability to explain campaign tactics involving channels, budgets, audiences, and formats to internal stakeholders and clients.
- Right to work in the United Kingdom is required.
Culture & Benefits
- Hybrid working with frequent in-office events focused on collaboration, learning, and team achievements.
- Inclusive environment supported by employee resource groups and professional development opportunities.
- Access to global professional networks and learning opportunities across media, marketing, and advertising.
- Benefits include medical, retirement, vision, and dental insurance, paid time off, partner discounts, and mental health awareness days.
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