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Paid Search Account Director (Paid Search)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Paid Search Account Director (Paid Search): Coordinating and delivering paid search campaigns for client accounts while leading UK and Global Hub teams, with an accent on campaign performance, client relationships, team development, and operational excellence. Focus on optimizing PPC activity, driving process automation, managing complex stakeholder and project requirements, and improving client results across Google Ads, Microsoft Ads, and related platforms.
Location: London, United Kingdom; hybrid working with teams in the office around four days a week. This is a UK-based role requiring the right to work in the United Kingdom.
Company
is WPP’s AI-driven media operating unit, combining media, data, partnerships, and technology to deliver personalized marketing at scale.
What you will do
- Coordinate and deliver paid search campaigns across client accounts, acting as the primary campaign contact.
- Lead, coach, and develop Account Executives and Account Managers across UK and Global Hub teams.
- Oversee campaign quality, governance, budgets, schedules, service levels, and operational delivery.
- Build trusted relationships with clients and suppliers, providing strategic advice on paid search, industry trends, and competitive opportunities.
- Drive process automation, operational efficiency, issue resolution, and continuous improvement through scripts, technology, and effective workflows.
- Direct paid search performance, contribute to strategic revenue opportunities, and ensure client deliverables meet expectations.
Requirements
- Right to work in the United Kingdom is required.
- Experience line managing, coaching, and developing people, including hybrid teams across different markets.
- Expert paid search knowledge with current Google Ads and Microsoft Ads certifications.
- Strong knowledge of bid management and PPC platforms such as Google Analytics, GMP, SA360, and Adobe.
- Advanced data analysis, strategic and tactical paid search, digital marketing, reporting, and Microsoft Office skills.
- Excellent communication, storytelling, project management, prioritization, and attention-to-detail skills.
Culture & Benefits
- Hybrid environment designed to support collaboration, creativity, and connection.
- Employee resource groups, in-office events, and opportunities to build professional networks across WPP.
- Learning, development, and career progression opportunities through global and WPP networks.
- Medical, retirement, vision, dental, paid time off, partner discounts, and mental health awareness benefits, subject to office and country variations.
Hiring process
- Selected candidates will be contacted for an interview.
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