Product Marketing Manager (AI)

TL;DR

Product Marketing Manager (AI/B2B SaaS): Define positioning, messaging, and go-to-market strategies for an AI-powered enterprise knowledge platform with an accent on customer value, product launches, and sales enablement. Focus on translating complex AI technology into clear narratives, generating market insights, and building scalable programs that improve adoption and revenue.

Location: Remote, must be based in the United States; the benefits mention remote work across the United States and United Kingdom.

Company

hirify.global operates an AI-powered job-matching and application platform, while this position is managed by a partner company developing enterprise knowledge-management technology.

What you will do

• Define product positioning, messaging, value propositions, and differentiated product stories.
• Lead go-to-market strategies for product capabilities, integrations, partnerships, and feature launches.
• Translate complex AI and enterprise technology into customer-focused narratives and content.
• Create sales enablement materials, case studies, webinars, testimonials, and demo narratives.
• Conduct customer interviews, market research, competitive analysis, and win/loss analysis.
• Measure and optimize initiatives for awareness, pipeline generation, adoption, and business impact.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 5–8+ years of experience in Product Marketing, Product Management, Product Strategy, or Solutions Marketing.
• Experience marketing complex B2B SaaS products, ideally AI-powered, data-intensive, or enterprise solutions.
• Demonstrated success with product launches, positioning strategies, customer research, and go-to-market planning.
• Exceptional written and verbal communication, storytelling, analytical, and cross-functional collaboration skills.
• Must be based in the United States. Experience using AI tools for research, content development, and marketing execution is required.

Nice to have

• Experience with AI or machine learning products.
• Background in enterprise legal technology, knowledge management, document management, enterprise search, integrations, or partnership-driven products.

Culture & Benefits

• High-impact role with ownership of building and scaling a product marketing function.
• Flexible remote work environment, with benefits referencing the United States and United Kingdom.
• Close collaboration with Product, Engineering, Sales, Customer Success, and enterprise customers.
• Inclusive, collaborative culture that values diverse perspectives.
• Professional growth opportunities in a fast-growing organization.

Hiring process

• Applications are reviewed through an AI-powered matching process.
• The shortlist is shared with the hiring company.
• Interviews and assessments are managed by the partner’s internal team.