SEO Specialist (AI)

TL;DR

SEO Specialist (SEO/AI): Implementing organic search, AI/GEO strategies, and performance reporting for blue-chip clients with an accent on technical SEO and AI integration. Focus on conducting site audits, keyword research, and leveraging AI platforms to drive growth and organic visibility.

Location: Hybrid (Dallas, TX; Detroit, MI; or Kansas City, MO). Teams are in the office an average of four days a week.

Salary: $60,000 — $140,000 USD

Company

hirify.global, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce to drive growth for global blue-chip clients.

What you will do

• Develop and execute organic search and AI/GEO strategies and deliverables for clients.
• Conduct comprehensive keyword research, site audits, and competitive analyses to uncover growth opportunities.
• Optimize on-page SEO elements including titles, meta descriptions, copy, and internal links.
• Create and deliver monthly organic search performance reports with actionable insights.
• Provide SEO recommendations for non-website digital assets such as videos and social media profiles.
• Collaborate across departments and guide junior team members on white-hat Organic Search strategies.

Requirements

• 3-5 years of experience in search engine optimization techniques and strategies.
• Must be based in or able to work from Dallas, TX; Detroit, MI; or Kansas City, MO.
• Proficiency with organic search tools such as SEMrush, Moz Analytics, BrightEdge, or SearchMetrics.
• Knowledge of web analytics tools including Google Search Console and Adobe Analytics.
• Familiarity with basic HTML, Excel, and presentation tools like Keynote or PowerPoint.
• Comfortable leveraging AI platforms like ChatGPT and automation tools.

Nice to have

• Familiarity with technical SEO, including site architecture, crawlability, and indexing.
• Experience or familiarity with the automotive and financial industries.
• Knowledge of advanced web analytics and reporting techniques.

Culture & Benefits

• Competitive benefits package provided through WPP.
• Hybrid work approach designed to foster creativity, collaboration, and connection.
• Opportunity to work with world-leading brands like Microsoft, Coca-Cola, and Ford.
• Inclusive corporate culture committed to respect and equal opportunity for all employees.