updated 1 month ago
Global Marketing Director (AI/RFID Retail Technology)
166 500 - 248 000$
Match & Cover letter
Plus required for matching with this vacancy
Job description
Text:
TL;DR
Global Marketing Director (AI/RFID retail technology): Building and leading a global marketing function for an AI-driven store intelligence platform with an accent on brand positioning, product marketing, enterprise demand generation, and partner-led go-to-market programs. Focus on transforming a hardware business into a platform offering, translating complex RFID and software solutions into business value, and building scalable marketing operations and a high-performing global team.
Location: Remote - US
Base pay: $166,500–$248,000 per year. Annual bonuses and other compensation may also be provided.
Company
develops precision engineered components and subsystems for healthcare, advanced manufacturing, robotics, minimally invasive surgery, and 3D metal printing; Keonn is a Barcelona-based company focused on RFID-enabled store intelligence and AI-driven retail automation.
What you will do
- Define and execute global marketing strategy, positioning, messaging, and brand transformation.
- Position the store intelligence platform and develop product marketing, value propositions, launches, and ROI storytelling.
- Build enterprise demand generation, account-based marketing, and scalable marketing operations.
- Develop partner co-marketing programs and support a partner-led go-to-market strategy.
- Lead PR, thought leadership, analyst relations, and major industry events.
- Build and lead a global marketing team while enabling Sales and Customer Success with content, tools, and competitive insights.
Requirements
- Senior B2B marketing leadership experience in enterprise technology.
- Experience building a marketing division and leading global teams across regions.
- Experience marketing RFID-enabled solutions and complex hardware-plus-software or platform offerings.
- Strong background in product marketing, demand generation, brand positioning, and partner ecosystems.
- Ability to translate technical concepts into clear business value.
- Excellent English required; additional languages are a plus.
Culture & Benefits
- Team-oriented culture focused on collaboration, empowerment, and innovation.
- Opportunity to define a new category in retail technology and shape adoption of the intelligent store concept.
- Medical, financial, and other benefits supporting quality of life.
- Full-time employment with potential annual bonuses and additional compensation.
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