Director, Integrated Marketing (AI)

Location: Remote, United States; Bethesda, MD is also listed as an available location. Travel required up to 10%.

Salary: $130,000–$160,000 USD per year, plus eligibility for a discretionary annual bonus.

Company

hirify.global provides services in healthcare, life sciences, pharmaceutical services, consulting, and complex B2B markets.

What you will do

• Lead integrated campaigns aligned with growth priorities, target audiences, and priority accounts.
• Develop thought leadership strategies, editorial plans, messaging, customer journeys, channel plans, and campaign assets.
• Translate expert insights into articles, reports, white papers, webinars, newsletters, executive content, and reusable materials.
• Direct digital marketing across websites, email, social media, search, paid media, and marketing automation.
• Connect conference and event marketing with campaigns and partner with sales and commercial leaders on account-based programs.
• Use AI tools, HubSpot, Salesforce, and campaign data to improve workflows, track KPIs, report funnel performance, and optimize results.

Requirements

• 8 or more years of experience in integrated marketing, digital marketing, content strategy, or related roles.
• Bachelor's degree or equivalent combination of education and relevant professional experience.
• Experience designing and leading multichannel campaigns and thought leadership programs from strategy through measurement.
• Strong marketing and communications skills, including the ability to translate complex subject matter into client-facing narratives.
• Hands-on knowledge of email, social media, SEO, paid media, websites, marketing automation, and audience journeys.
• Must be legally authorized to work in the United States without employer sponsorship.

Nice to have

• Experience in healthcare, life sciences, pharmaceutical services, consulting, or complex B2B markets.
• Experience with HubSpot, Salesforce, Demandbase, and AI marketing tools.
• Experience partnering with senior executives, subject matter experts, sales, and cross-functional teams.

Culture & Benefits

• Remote work with travel of up to 10%.
• Health insurance, retirement savings benefits, life insurance, and disability benefits.
• Parental leave and paid sick leave and vacation.
• Eligibility for a discretionary annual bonus.