Data Analyst (Marketing)

Company

hirify.global provides an all-in-one hospitality technology platform that helps property managers automate, optimize, and scale their operations.

What you will do

• Act as the primary analytics partner for the Marketing organization and collaborate with Product and Business teams.
• Write and optimize complex SQL queries to extract, transform, and analyze large datasets.
• Build, maintain, and improve dashboards and reports using Looker, Tableau, Power BI, or similar BI tools.
• Analyze performance across Google Ads, Facebook Ads, email, paid search, paid social, and organic channels.
• Define, monitor, and report on marketing KPIs including ROI, ROAS, CAC, LTV, attribution, conversion rate, and marketing spend.
• Translate analytical findings into business recommendations, identify growth opportunities, and improve reporting through automation.

Requirements

• 3+ years of experience as a Data Analyst, Marketing Data Analyst, Business Analyst, or Analytics Analyst.
• Expert-level SQL skills, including joins, CTEs, window functions, subqueries, aggregations, query optimization, and data transformation.
• Strong experience with BI and data visualization tools such as Tableau, Power BI, Looker, or similar platforms.
• Strong analytical, problem-solving, communication, and presentation skills, including the ability to explain technical findings to non-technical stakeholders.
• Experience building dashboards, reports, executive presentations, and tracking KPIs and business metrics.
• Strong English communication skills and a bachelor's degree in a quantitative field such as Statistics, Mathematics, Economics, Engineering, Computer Science, or Business Analytics.

Nice to have

• Marketing analytics experience in a SaaS, IT, software, or technology company.
• Experience with Google Ads, Facebook Ads Manager, Google Analytics, HubSpot, or similar marketing platforms.
• Experience supporting B2B SaaS marketing teams and working with BigQuery, Snowflake, or Redshift.
• Python or R experience for data analysis.
• Experience with AI tools or analytics automation.

Culture & Benefits

• Work within a fast-growing global startup focused on hospitality technology.
• Collaborate with colleagues across 16 countries.
• Environment emphasizing career growth, collaboration, and enjoyment.