Junior Strategist (Influencer Marketing)

TL;DR

Junior Strategist (Influencer Marketing): Developing platform-native campaign strategies for enterprise brands across TikTok, Instagram, and YouTube with an accent on creator storytelling, cultural insights, and measurable performance. Focus on translating audience data and emerging trends into compelling briefs, campaign concepts, and strategic recommendations.

Location: Hybrid role based in London, UK

Company

hirify.global is an enterprise influencer marketing platform covering creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence.

What you will do

• Support campaign strategy development, including audience profiling, creator casting logic, content formats, messaging, and performance KPIs.
• Develop platform-native campaign concepts and creator-facing briefs aligned with brand tone and commercial objectives.
• Track campaign measurement frameworks across CPV, engagement rate, and platform-specific KPIs.
• Conduct cultural listening, market research, and trend tracking, particularly within the beauty category.
• Translate emerging insights into campaign ideas, brand opportunities, pitches, and proposals.
• Join client calls, present strategic recommendations, and collaborate with Client Solutions, Campaign Management, Paid Media, and Business Development.

Requirements

• 1–3 years of experience in strategy, planning, insights, social, or branded content, including agency, in-house, or strong internship experience.
• Working knowledge of platform behaviours, content formats, and the creator economy across TikTok, Instagram, and YouTube.
• Native understanding of TikTok culture, trend cycles, and platform-specific audience behaviour.
• Comfort working with performance metrics and audience data, with the ability to turn numbers into a clear narrative.
• Strong writing, presentation, collaboration, and feedback skills.
• Curiosity about AI tools and willingness to incorporate them into everyday workflows.

Nice to have

• Experience in a creator, beauty, or social-first environment.
• Examples of trend analysis, social content, or campaign thinking produced professionally or personally.
• Passion for beauty, social culture, and creator content.

Culture & Benefits

• Remote-first environment with flexibility, alongside the role's hybrid London setup.
• 25 days of paid time off, bank holidays, four company-wide hirify.global Days, wellness days, and paid sick leave.
• Annual learning and development budget.
• Annual bonus scheme.
• Healthcare coverage for US-based team members.