B2B/SaaS Marketing Manager

hirify.global is a fast-growing, fully distributed, and international team with a unique SaaS product.

Overview

In this role, you will be responsible for the core aspects of the digital marketing efforts, such as overseeing the company website, SEO, digital advertising, and email marketing activities. You will engage with external specialists and agencies, ensuring effective demand capture and new demand generation through various marketing channels.

What you will do

• Launch and manage Google Ads and LinkedIn Ads campaigns, including planning, execution, and optimization.
• Develop and implement multi-channel Account-Based Marketing (ABM) campaigns targeted at specific customer segments.
• Improve the website to maximize conversion rates from visits to qualified leads.
• Drive organic leads through SEO-optimized content creation.
• Handle the preparation and publication of new Case Studies, Product Updates, and Company News.
• Oversee the company’s presence in various listings and directories.

Requirements

• Proven experience in launching B2B/SaaS websites or creating landing pages.
• Skilled in launching effective B2B advertising campaigns on Google Ads and LinkedIn Ads.
• Practical experience in planning and executing multi-channel Account-Based Marketing strategies.
• Solid understanding of SEO principles and strategies.
• Strong copywriting abilities for various formats.
• Practical knowledge and experience with tools like Hubspot and Semrush.

Culture & Benefits

• Fast-growing, fully distributed, and international team.
• Company culture embraces functional ownership, entrepreneurial mindset, and personal growth.
• Full responsibility from day one.
• Competitive salary plus attractive stock compensation package.
• Opportunities for future career growth within the company.