Sales Development Representative (Fintech)

TL;DR

Sales Development Representative (Fintech): Managing inbound lead qualification and demo booking for the German SMB segment with an accent on building the initial SDR playbook and optimizing lead-to-demo conversion. Focus on qualifying high-velocity inbound leads, building rapport with CEOs/CFOs, and defining the operational standards for the SDR function.

Location: Hybrid in Berlin

Company

European finance workspace delivering banking and financial tools for SMEs.

What you will do

• Act as the first point of contact for inbound leads, qualifying them and booking demos for Account Executives.
• Build rapport with German SMB decision-makers (CEOs, CFOs) to understand their business needs.
• Maintain a high-tempo motion with approximately 50 calls per day and a 5-minute response target.
• Manage the demo pipeline by chasing no-shows and rescheduling appointments.
• Define the SDR playbook, including CRM standards and handoff processes with AEs.

Requirements

• German: Native or fully fluent (non-negotiable).
• Minimum 1 year of experience as an inbound SDR or in sales development.
• Experience selling to SMBs (10-50 employees) and interacting with C-level executives.
• Proficiency in CRM tools such as Salesforce or HubSpot.
• Location: Must be based in Berlin.

Culture & Benefits

• Unlimited access to best-in-class AI tools.
• Clear career growth path toward Account Executive or Lead SDR roles.
• Inclusive environment with 80+ nationalities and a focus on merit-based hiring.
• Collaborative support from Sales Enablement and Account Executives.

Hiring process

• The total candidate journey lasts approximately 20 working days.