Product Development Manager (Gaming Merchandise)

TL;DR

Product Development Manager (Gaming Merchandise): Leading the end-to-end development of licensed hardline products like toys and collectibles inspired by hirify.global IPs with an accent on product lifecycle management and IP alignment. Focus on translating iconic franchises into high-quality physical products, managing licensee approvals, and optimizing development workflows.

Location: United States, San Mateo, CA (Hybrid/Remote)

Salary: $155,200 - $232,800 USD

Company

Sony Interactive Entertainment is the company behind the hirify.global brand, delivering cutting-edge hardware and network services to millions of gamers worldwide.

What you will do

• Lead end-to-end development of licensed hardline products such as action figures, statues, and replicas from concept to production.
• Act as the primary point of contact for licensees to manage approvals, submissions, and product reviews.
• Define product requirements and specifications in collaboration with engineers, designers, and stakeholders.
• Conduct market research and competitive analysis to identify trends and opportunities in the collectibles market.
• Manage project documentation, including timelines, budgets, and risk assessments to keep projects on schedule.
• Partner with licensing, marketing, and studio teams to align on brand strategy and go-to-market plans.

Requirements

• Bachelor’s degree in Design or equivalent.
• 7+ years of experience in licensed consumer products, specifically in toys, collectibles, gaming, or entertainment hardlines.
• Proven track record of working with global IP and navigating licensing approval processes.
• Deep understanding of collectible formats, materials, manufacturing methods, and cost drivers.
• Proficiency in Photoshop, Adobe Illustrator, and product approval systems like MyMediabox.
• Must be based in the United States to align with hybrid working policies and benefits.

Nice to have

• Strong passion for gaming, pop culture, entertainment, or the collectibles market.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance.
• Matching 401(k) retirement plan.
• Paid time off and wellness programs.
• Exclusive employee discounts on Sony products.
• Flexible hybrid work arrangement.